
Teekampagne was initiated over 20 years ago by
Guenter
Faltin, professor of business
education, as an entrepreneurial example for his students. It has
evolved into a highly efficient enterprise and become the largest tea
mail order business in Germany.
1985
With his Teekampagne idea, Professor Guenter Faltin founds the
enterprise Projektwerkstatt (literally "workshop for projects" - in
today's parlance, an incubator).
1988
The Tea Board of India, the official Indian tea authority, grants the
right to use its seal of authenticity, which certifies 100% pure
Darjeeling. Teekampagne is the first German company to receive this
right.
1992
The steep slopes of the tea gardens are endangered by soil erosion.
Guenter Faltin initiates a reforestation project for the Darjeeling
region. Ever since, Project SERVE - Save the Environment and Regenerate
Vital Employment - has been funded by Teekampagne.
1995
Teekampagne becomes the market leader in the German tea mail order
business. Projektwerkstatt hits the market with a new entrepreneurial
idea: designer armchairs made from water hyacinths, a tropical weed.
1996
The
World
Wide Fund for Nature (WWF) takes over the local
implementation of
SERVE. The project is financed
solely by Teekampagne.
1997
According to the Tea Board of India, Teekampagne has become the world's
largest importer of Darjeeling tea.
2000
To monitor the quality of its tea in India, Teekampagne hires the
renowned Swiss institute Societe Surveillance (SGS), considered the
world's most reliable monitor of product quality.
Teekampagne is invited to the World Exposition (Expo 2000) in
Hanover, Germany, where it displays and serves its Darjeeling tea in
the VIP lounge and in the press club of the German Pavillion.
2001

Professor
Faltin sets up the
Stiftung
Entrepreneurship (Entrepreneurship Foundation) to spread the
message of creative entrepreneurship.
2005
Teekampagne starts operating as
teeidee in Japan, a country with a
legendary tea culture.
2006
Teekampagne starts operating as Boston Tea Campaign in the United
States.